How it works
What you get
Pricing
Journal
Get My Outfit
JOURNAL
Practical menswear guides for getting the dress code, occasion and outfit right.
What to wear
A specific occasion coming up? We break down the context and show you one outfit that fits it.
All
Wedding
Black Tie
Business
Cocktail
Sporting Events
Car Shows
Culture & Lifestyle
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
June 1, 2026
What to wear for the 24 Hours of Le Mans?
Discover what to wear for the 24 Hours of Le Mans with a practical motorsport-inspired outfit built for comfort, durability, and a full day at the circuit.
Read now
Black Tie
June 1, 2026
What to wear for a Black Tie Event?
Discover what to wear for a black tie event with timeless tuxedo styling, formal accessories, and menswear guidance.
Read now
Business
June 1, 2026
What to wear on your First Day at work?
Discover what to wear on your first day at work with smart tailoring, polished shoes and practical menswear advice for making the right first impression.
Read now
Sporting Events
May 26, 2026
What to wear for Roland-Garros?
Discover what to wear for Roland-Garros with relaxed tailoring, suede shoes and polished Parisian summer style for a day at the French Open.
Read now
Culture & Lifestyle
May 26, 2026
What to wear for a Wine Tasting?
Discover what to wear for a wine tasting with relaxed tailoring, suede loafers and refined countryside menswear for wineries, vineyards and cellars.
Read now
Sporting Events
May 19, 2026
What to wear for the Monaco Grand Prix Formula 1?
Discover what to wear for the Monaco Grand Prix with Riviera tailoring, linen menswear and refined Formula 1 style.
Read now
Sporting Events
May 18, 2026
What to wear for the Epsom Derby?
Discover what to wear for the Epsom Derby with refined British tailoring, race-day menswear and elegant summer style.
Read now
Business
May 18, 2026
What to wear for the World Economic Forum?
Discover what to wear for the World Economic Forum with refined executive tailoring and formal business menswear.
Read now
Culture & Lifestyle
May 12, 2026
What to wear for the Chelsea Flower Show?
Discover what to wear for the Chelsea Flower Show with relaxed British tailoring, spring-ready layers and polished menswear for a day at the show.
Read now
Previous
View more occasions
Menswear guides
Dress codes, rules and practical advice for getting it right.
September 22, 2026
Business Attire for Men: What to wear to Work & Business Events?
Business attire for men, made clear. Know what to wear for your workplace, dress code, client meetings and business events.
Read now
September 14, 2026
What to wear to a Car Show: A Guide for Men
What to wear to a car show: how men should dress for local meets, supercar events, classic car shows and concours, from casual to more polished settings.
Read now
September 12, 2026
What to wear to a Tennis Match: A Guide for Men
What to wear to a tennis match: a guide for men covering spectator dress codes, tournament settings, weather, comfort and how polished to dress.
Read now
September 11, 2026
Horse Racing Attire for Men: What to wear for Race Day?
Horse racing attire for men explained: what to wear to the races based on the meeting, enclosure, dress code, weather and level of formality.
Read now
September 11, 2026
Cocktail Attire for Men: What to wear and How Formal to Dress?
Cocktail attire for men: what to wear, how formal to dress, and when to choose a suit, tie, separates or loafers for different events.
Read now
September 11, 2026
Black Tie Attire for Men: What to wear and How to Get It Right?
Black tie attire for men: what to wear, the key rules to follow and how to personalise your outfit for weddings, galas and formal events.
Read now
September 8, 2026
Wedding Attire for Men: What to wear for Every Dress Code?
Wedding attire for men: what to wear for every dress code, season and setting, from Black Tie and Formal to beach and garden weddings.
Read now
Online styling service
How online styling works, what it costs and when it makes sense.
August 9, 2026
Best Online Personal Styling Service for Men
Compare the best online personal styling services for men: prices, packages, strengths and limitations to find the right option for your needs.
Read now
August 8, 2026
Is an Online Styling Service worth it for men?
Find out when an online styling service is worth paying for, what it costs, what you get and whether it makes sense for your situation.
Read now
August 8, 2026
What is a Men’s Online Styling Service?
Learn what a men’s online styling service is, how it works, what types of services exist and how to choose the right one for your needs.
Read now